How my time at Salford Business School would enhance my career as Marketing Director in Biotechnology business?
As a Director of Marketing & Business Development working at a distribution-based biotechnology company in Jordan and with a background in Medical Technologies, it was a bit difficult to choose the right topic around my masters program! At first glance, anyone would think that I should focus on something related to Biotechnology Sciences and continue my major study in medical technologies. Believe it or not, that would be a wrong choice! Since I have no intentions to continue my career as a lab person or get engaged with R&Ds (Research & Developments) programs, then this would be a waste of time and efforts. The other debate was; Would I really need a masters degree in business or marketing? I’m already holding a solid position and gained a lot of experience in international business and marketing during the past ten years and did a lot of self learning to be distinguished among my peers, so what’s the point of getting a Masters degree? The answers to all my ...